“The aim of art is to represent not the outward appearance of things, but their inward significance”.
Greek philosopher Aristotle
INVEST
Involve our team to secure access to art pieces being mandated or incorporate in our future fund
READ MOREPRESERVE
Protect and increase its intrinsic value by adding traceability, confirmation of authenticity, historical facts, and conservation practices
READ MOREMONETIZE
Ensure that Art piece provides a return on investment either for the owners or society worldwide
READ MOREOUR INVEST activities
As a bespoke investment fund dedicated solely to art collecting, with a strict mandate to acquire only pieces valued at $1 million or more (we focus on blue-chip artists like Picasso, Warhol, Basquiat, or contemporary heavyweights such as Jeff Koons or Yayoi Kusama for proven appreciation potential), our sourcing strategy prioritize discretion, exclusivity, and rigorous due diligence to ensure authenticity, provenance, and long-term value.
to INVEST
We involve a team of art advisors, legal experts, and market analysts to navigate the opaque art world, where transactions often occur privately to avoid public scrutiny or tax implications. We allocate resources to build relationships with key players, attend invitation-only events, and leverage data analytics on market trends.
Major Auction Houses & Private Sales
Public and private sales at prestigious houses offer transparency, competitive bidding, and global exposure.
Direct from Collectors
Through advisors, target family estates or deaccessioning institutions for bulk or unique opportunities. Often tax-advantaged or motivated sales.
Private Dealers & Galleries
For discreet, off-market acquisitions avoiding auction hype. Dealers source from estates or collectors; galleries handle primary market works from living artists.
OUR PRESERVE activities
In the world of art, there is no chance of failure. The value of a piece must be absolutely confirmed with no chance of doubt about its authenticity and legal sources. Not meeting that premise means being forever banned from the market.
to PRESERVE
Not only does it mean to secure ideal conditions to keep the art piece in great condition to ensure a long-lasting life, but to ensure it keeps its value. As an example, we recommend the use of climate-controlled facilities or insured home vaults. Other good practices could be to rotate displays to prevent light damage.
To bring the history around a painting, such as the joy of a paint from the previous owners or the significance of the ownership, provides a narrative that brings value to the art piece. To be able to provide a context from the painter to the art piece provides value and emotions to the viewer.
The importance to authentificate the art pieces is more important with each technological innovation. Spectrometers, X ray, and many other technologies provides less doubts and more validation processes. Blockchain and traceable ledgers are nowadays a powerful tool to monetize across all potential revenue streams.
Provide professional restoration engaging conservators to address any condition issues without over-restoring (cleaning, fixing potential accidents), preserving originality.
OUR MONETIZE activities
Our goal is to enhance appreciation through strategic curation, market positioning, and risk mitigation, aiming for 8-15% annualized returns based on historical art market performance. This involves a mix of active management, networking, and leveraging expertise.
to MONETIZE
We balance holdings across eras, diversifying to hedge risks. We avoid over-concentration on a single artist and acquire complementary Pieces to build thematic collections, creating sets that could be valued with premiums.
Strategic Lending and Exhibitions
Loan pieces to prestigious museums (MoMA, Tate Modern, or Barcelona’s MACBA) for temporary shows. This builds prestige and can increase value by associating the work with cultural narratives.
Targeted Marketing and PR
Collaborate with art advisors to pitch stories to publications in specialized media as well as work with social media art influencers. Host private viewings for high-net-worth networks to generate buzz.
Leverage Financial Tools & Taxes
We monitor market cycles to sell during peaks and reinvest proceeds into undervalued pieces. We potentially use art-secured lending to access liquidity for short investment opportunities. Art legal specialists are involved in applying tax strategies constantly to yield tax benefits while enhancing legacy value.
Our Team
Nothing will be possible without the aim and passion of a commitment to excellence.
Ferran
Manager
Expert in monetization and technologies applied to promote and protect intellectual property in culture and sports. Wealth Manager Networker
Luis
Chief Revenue Officer
Overall solution provider and revenue optimization for cultural industries and collectors. Excellence in building client relationships.
Anastasia
Sales and Marketing
Licensed Art Expert and Cultural Promoter focused on contemporary art, private collections, and art investment. Marketing Savvy
Carlos
Curator
Curator for top art collectors and advisor in the restoration of art and authentication process, as well as provenance validation
Jan
Market Analyst
A life dedicated to helping source pieces of Art for collectors. Having a big network and knowledge in the Art trading world
Beatriz
Art Lawyer
Expert in Art Law, legal details in art exchange and trade, as well as how to optimize Taxes in the world of Art
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